Blog + Business Tips,Guest Post

11 Free SEO Tools To Help You Get Found

Looking to get your boutique or shop's website and products found online? Then you need to checkout these 11 free SEO tools that will your boutique and shop get discovered on the internet. Written by my friend Haley Burkhead from

Guest Post by Haley of


All of these fantastic tools are 100% free which is awesome because free fits right into everyone’s budget! These tools are super helpful for different aspects of search engine optimization and I don’t want anyone to miss out on it. SEO is vital to a successful business or blog because SEO is what gets you found through Google, Yahoo, Bing, or any other search engine. Google ranks each website and deems the site as either high quality or low quality based on a variety of factors. A crazy amount of people are on search engines like Google every single day. So go grab yourself some FREE tools that way some of those people can be led straight to you!


1. Yoast SEO Plugin

Yoast SEO forces you to choose a focus keyword when you’re writing your articles, and then makes sure you use that focus keyword everywhere. With this plugin, it makes it easier to write better content, add meta tags, analyze pages, manage technical SEO settings, upload XML sitemaps, have RSS optimization, and enable breadcrumbs. It’s a fantastic plugin that truly gives fantastic results.

2. Google Trends

With this website, you can plug in key words and analyze the trends as well as compare a trend to another key word. This can help with picking key words in blog posts that are being commonly searched.

3. Google Adwords Keyword Planner

This one used to be free, and I believe it is still free to certain individuals that used to use it (or so I am told)? Honestly, this is a fantastic tool but there are other keyword planner’s out there without all the hassle from Google that are definitely worth checking out as well!

4. Robots.txt Tester

This tool simply tests the txt file. Yet another useful tool that is super easy. Just upload the txt file and you’re good to go! This site does all the work for you.

5. HTML/XHTML Validator

Easy way to validate HTML / XHTML documents. And below is the link the validate the CSS files!

6. CSS Validator

Drop your code’s style sheets off here to validate them! Super easy and very convenient.

7. Google Page Speed Insights

Maybe your website loads fast on your computer but what about someone else’s computer? Or better yet, what does Google think about your site speed? With this tool, you can get into the head of Google and see what it deems your site speed. You want to score 70 or higher but the majority of people who have entered their site on Google’s Page Speed tool have not gotten to a 70. Or even a 6o for that matter.

8. Mobile Friendly Tool

You may think you’re site is mobile friendly. But you need to make sure Google recognizes your website as mobile friendly. An easy way of doing this is popping your site URL into the box and Google tells you what it is

9. Google Analytics

Let’s face it. Google analytics is a great tool that furthers that whole “I conquer anything, especially this business” mindset. But Google analytics is a fantastic way of crackin’ down on some SEO.

10. Structured Data Testing Tool

This tool helps you maintain + make sure that your site presence on Google is still top notch. No need to slip away in the search results!

11. All in One SEO Pack

Automatically optimizes your site for search engines. How easy peasy!

By increasing your SEO with all these crazy awesome tools your going to see a major spike in traffic, sales, and engagement. Search engine optimization is crucial for success and many companies hire at least one person that specializes in this sort of thing to make sure their site is up to date for Googles standard every second. It’s important.

And since it is so important, I don’t want you to miss on it!




12654568_584951691654124_8661934952257543146_nABOUT THE AUTHOR
Haley, a yorkie obsessed fur mom, is the owner + creative director of Mara Burkes Creative! Web design is a major source of happiness in her life, which is why she got her college degree in the subject. Keep up with Haley and her web design and SEO knowledge over on her blog.

Follow her on social media: Instagram | Facebook | Pinterest | Twitter






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  • Reply
    July 7, 2016 at 4:24 pm

    This is awesome, thanks for sharing Mel & Haley! SEO is one of the big things I’m hoping to tackle next, and I seriously hadn’t heard of 8/11 of these resources 😛 Love that they’re all free, too!

    x Krista

  • Reply
    Miranda @ Miranda Nahmias
    July 16, 2016 at 3:59 pm

    Awesome post! You mentioned that there are some other free keyword planners out there besides Google…do you have a list of them? I’d love to test one out!

  • Reply
    Kim Herrington
    July 23, 2016 at 3:41 am

    The only thing is add so that you shouldn’t have both Yoast and All in One installed together! I’m sure Haley knows that because she knows her stuff (Go Arkansas girls!) But clarification for any newbie SEO readers here!

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